Automate Analysis of Merchant's Web Presence

Instantly understand a merchant's website and internet reputation. Expedite onboarding with automated analysis of hundreds of risk signals.


How TrueBiz helps you streamline merchant onboarding

Automate Website Review

Remove the need for an analyst to Google each business that needs verification

Scale Risk Assessment

Reduce wait times for legitimate customers and prevent churn

Understand Merchant Risk

Analyze hundreds of signals and receive a clear pass or fail in under 30 seconds

How it works

Configure the risks that matter for you and
get a clear decision on the risk of merchant's web presence in seconds

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Set risk preferences

Configure your decision logic, or use defaults informed by deep industry expertise

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Deep search the web

Proprietary machine learning algorithms automatically analyze hundreds of subtle risk signals across the merchant's web presence

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Rapidly action results

Get a clear Pass or Fail in under 30 seconds, alongside detailed business profile and findings

Comprehensive data analysis

We analyze hundreds of risk signals from across the internet

Website Data

Review key data points from the merchant's website

Industry Classification

Validate industry based on website content and indications from third parties

Social Media Analysis

Analyze local and industry level profiles to assess sentiment and activity

Review Page Analysis

Assess the sentiment of third party reviews

Location Assessment

Validate various signals for the operating locations of the merchant

Blocklisted Companies

Search our proprietary database of known fraudulent companies

Ready to get started?

Talk to our team to find out how to optimize merchant risk assessment